What Truly Matters In Six Words is finally launched. If you see balloons in the shape of flowers at The Drome (outside of Plaza Singapura) today, that's it. It's a movement directly lift-off from the Six-Word Memoirs of Smith Magazine.
The idea of this movement is to get participants to focus on what is important in their lives. Like RIGHT NOW. Not even a week from now. We are always far too BUSY in our lives to take stock of where we are at. I was tasked to art direct for the team from logo to concepts for launch, invites, photography and design of exhibition panels, animated clips and video clips explaining the programme. That was what I have been working on the last 10 weeks.
But the bigger picture for us is to remember to stop every once in a while to smell the flowers.
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